1+ hour, 8+ min ago  (276+ words) The loudest AI conversation in advertising is happening in the wrong room. It is happening in decks, in prompt threads, in the "we generated this end to end" posts that scroll past every morning. Meanwhile the actual frontier, the place…...

6+ day, 2+ hour ago  (403+ words) The AI & Tech Sandbox, powered by PMG, has revealed the winners of its first Global Hackathon. Five different submissions won a share of the $500, 000 prize pool, including winners for each of the three main briefs, two honourable mentions for innovation,…...

1+ week, 5+ day ago  (416+ words) How Experiential Marketing Is Closing the AI Trust Gap and the Work That Won 9 Awards Little Black Book | LBBOnline How Experiential Marketing Is Closing the AI Trust Gap and the Work That Won 9 Awards Look at recent headlines and one…...

1+ week, 6+ day ago  (237+ words) The sixth annual UNREASONABLE: A Modern Look at Consumer Motivations will return to Indianapolis on September 30, 2026, bringing together leading academics and researchers from the nation's top universities to explore the psychological, social and unconscious forces that shape consumer behaviour. The…...

2+ week, 22+ hour ago  (277+ words) The Intersection of Creativity and Science with Kazoo Sato Little Black Book | LBBOnline The Intersection of Creativity and Science with Kazoo Sato Kazoo Sato, founder CEO and creative director at Earth Centric Design Lab and jury president of Sustainable Development…...

2+ week, 1+ day ago  (648+ words) For years, the e-commerce experience has been defined by the endless browsing and scrolling. Whether you are hunting for a specific pair of trainers or searching for a vague birthday gift, the process is the same: enter a keyword, filter…...

2+ week, 2+ day ago  (384+ words) Pretty Green has launched the AI Fame Tracker, a proprietary Recommendation Intelligence Platform designed to measure whether brands are being recalled, preferred, trusted and chosen across leading AI systems including Chat GPT, Claude, Gemini and Perplexity. As consumer behaviour rapidly…...

2+ week, 6+ day ago  (22+ words) Discover Alpine Active Torque Vectoring with Pierre Gasly Little Black Book | LBBOnline Alpine - Discover Alpine Active Torque Vectoring with Pierre Gasly...

3+ week, 6+ day ago  (209+ words) WPP has launched HEX, the company's frontier studio built for the era of AI. Comprising approximately 50 creative technologists from diverse backgrounds such as architecture, gaming, fine art and robotics, HEX operates at the intersection of innovation, imagination and craft. Sitting…...

3+ week, 6+ day ago  (41+ words) The $2. 2 Billion Blind Spot Little Black Book | LBBOnline The $2. 2 Billion Blind Spot Publicis didn't buy Live Ramp because identity is becoming less important. They bought it because identity infrastructure is becoming the operating system for AI-driven advertising....