4+ day, 19+ hour ago   (103+ words) For all of its sophistication in audience targeting, Meta's next challenge may be convincing users that advertised products exist somewhere outside a server farm. Become a free MediaPost member now to read this article Log in if you are already…...

3+ day, 19+ hour ago   (284+ words) Google added a live National Football League game feed to search on Wednesday, allowing fans and spectators to follow along with game developments as they unfold on the field. Active games will show a “Live” icon in search. Selecting this…...

3+ day, 19+ hour ago   (284+ words) Google added a live National Football League game feed to search on Wednesday, allowing fans and spectators to follow along with game developments as they unfold on the field. Active games will show a “Live” icon in search. Selecting this…...

4+ day, 22+ hour ago   (422+ words) Google DeepMind Senior Vice President and Chief AI Architect Koray Kavukcuoglu shared in a video interview that the company increasingly views Gemini as an AI agent, not a chatbot. This explains why Google CEO Sundar Pichai believes agentic AI is…...

1+ week, 20+ hour ago   (423+ words) Previously, weather targeting had operated via broad city or postal codes. Data from WeatherNext 3 will allows Google to target ads based on micro-climates such as a sudden rainstorm in one specific neighborhood while a neighboring suburb remains sunny. The blog…...

1+ week, 3+ day ago   (654+ words) At a time when the marketing industry seems transfixed on the "visibility" their brands have with AI chatbots -- and the sources they draw from -- a leading consumer researcher is turning the tables to understand how consumer behavior is changing based…...

1+ week, 2+ day ago   (453+ words) Websites have seen an increase of more than 60% in visits from artificial intelligence (AI) harvesting bots during the past 12 months, according to data released Thursday. Nina Gould, chief innovation officer at Forbes, told MediaPost last month that many bots will…...

1+ week, 3+ day ago   (396+ words) Google DeepMind Senior Vice President and Chief AI Architect Koray Kavukcuoglu shared in a video interview that the company increasingly views Gemini as an AI agent, not a chatbot. This explains why Google CEO Sundar Pichai believes agentic AI is…...

1+ week, 4+ day ago   (293+ words) Newer technologies often need a boost to show people how to use them before they can gain traction and become household names. Google became a widely used verb meaning to search for information on the internet, with terms and phrases…...